Uncategorized ZOOT INTRODUCES A NEW CONCEPT OF POP-UP TRY & BUY STORES

ZOOT in cooperation with the Danish company Bestseller,  launched its pilot project of a new pop-up Try & Buy store.  Within the Only / Jack & Jones  store at Metropole Zličín Shopping Centre,  ZOOT opened its sixteenth Try & Buy store in the Czech Republic.
“Bestseller is our long-term partner and we’ve agreed to try out a new project together.  Inside one of Bestseller’s stores at the Zličín shopping mall, we’ve opened up a ZOOT corner, where we can serve our customers, ” said Daniel Trpák, head of ZOOT’s Try & Buy Stores.
If the project is successful, ZOOT plans to expand using Bestseller’s stores in other Czech cities and abroad as well.
“This is a mutually beneficial cooperation. Thanks to the strategic locations of Bestseller’s stores, we’ll be available in areas that we have not yet covered.  Thanks to this pilot project, we’ll reach all of west Prague and its suburbs, too.  In the Czech Republic,  ZOOT serves up to 1 800 customers at its Try & Buy stores on a daily basis, and thanks to the popularity of our concept, this number is constantly on the rise. This means we’ll bring new customers to Bestseller’s stores and thus increase in-store traffic,” added Daniel Trpák.

Pop-up výdejna Zličín